For wellness brands who are ready to stand out, shine bright and make a positive impact.
Hello
Sunshine!
Delighted to have you here,
Barbara & Estefania
Welcome to our creative studio. We are here to make your inner light shine through your brand. We transform your business with our unique branding process where self-discovery & holistic therapy meets business, strategy and design.
Are you ready to shine? Let’s have a free Sunrise Session to get to know each other better. We would love to learn more about your business, your ideas, your goals and see how we can help you grow.
who
we are
Hey, we’re
Barbara & Estefania
FOUNDERS OF THE STUDIO BE
We’re two creative souls united by a shared vision: helping entrepreneurs discover and amplify their inner light. Our studio was born from the shadows of challenging times. After five years working closely together in an international company, we faced difficult moments—financial losses, legal battles, anxiety, and fear. But each challenge shaped us, making us stronger and revealing our true purpose.
Now, we’re here to be the guiding light for others on their entrepreneurial journey. We believe every brand has a unique brilliance waiting to shine, and our mission is to help you uncover that, aligning your business with your authentic self.
+10 years of experience
+5 years working together
Expertise in brand strategy
Certification in holistic therapy
how we make
you shine
Sun Salutation Branding Pack
Our Sun Salutation Pack is designed for wellness brands ready to transform and shine even brighter. It includes everything you need to deepen your business and connect more authentically with your audience.
LET’S BRING YOUR BRAND TO LIGHT!
We believe in the magic of authenticity and the power of one's own essence. We think that the best way to stand out and differentiate yourself is to discover your inner light and project it through your branding.
what is included
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Branding is at the heart of what we do. We specialize in crafting both brand strategy and identity. This process is a holistic journey that blends self-discovery with concept development, market analysis, communication strategy, and the creation of verbal and visual identities. We commit to build a brand that is a true reflection of your essence, ensuring that it is as authentic as you are.
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Social media is the modern storefront of your brand, where your audience interacts with you. With our Sunlit Kit—which includes beautifully designed posts, templates, and GIFs—we help you introduce your new brand to the world. We ensure that your online presence resonates with your brand’s personality and engages your community.
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We not only design and build your website but also help you choose the best platform that fits your needs. Our goal is to empower you, so we teach you how to manage and maintain your website, ensuring you feel confident running it long after the project is completed.
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Our workshops serve as the stepping stones on your brand's journey. These sessions provide a safe, supportive space for you to develop your business. During each workshop, we collaborate closely to advance your project, ensuring that every aspect of your dream brand is realised.
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We believe that your uniqueness is the key to a standout brand. Through our self-discovery exercises, we help you explore the depths of your personality, uncover your strengths, and reflect them in your brand’s identity, making your brand truly one-of-a-kind.
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Our holistic approach helps align your brand with your life’s purpose and values. By using tools like Gene Keys, Human Design, and Akashic Records, we guide you in uncovering your hidden gifts, ensuring that your brand is a reflection of your true self.
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For those nearby, we collaborate with photographers and videographers who share our values. Together, we capture the light and essence of your brand through personalized, professional photos and videos that visually express your brand's story.
our unique vision
Holistic approach
At The Studio Be, we believe that true transformation begins with self-awareness. By understanding yourself—your unique personality, decision-making processes, and life purpose—you can build a more fulfilling life and run a successful, balanced business. Our branding process integrates holistic wellness tools that help uncover deeper insights into who you are, so we can create an authentic brand that aligns with your life’s work.
GENE
KEYS
We use Gene Keys to explore the deeper purpose of your life. This tool helps you identify your greatest strengths and embrace your life’s challenges. By understanding your genes, we align your brand with your soul’s true potential.
HUMAN
DESIGN
Human Design allows us to dive into the unique aspects of your personality, By mapping your chakras and detecting energy blockages, we can identify what’s holding you back and ensure your brand thrives with balanced energy.
AKASHIC
RECORDS
Tapping into the Akashic Records gives us profound insights into your brand’s journey. Accessing this energetic wisdom helps clarify decisions, define next steps, and overcome challenges with a higher perspective.
PERSONALITY
TESTS
Identifying your personality and archetypes is key not only to building your brand but also to connecting to your audience. We designed various tests to ensure that your brand resonates deeply with you & your ideal clients.
our branding process
SUNRISE
SESSION
Our first touchpoint where we get to know each other better and learn more about your business.
free
INNER LIGHT
The best way to stand out is to be true to yourself, discover your inner light & let it shine through your brand.
BRAND
STRATEGY
Illuminating your brand’s path with a personalised, clear strategy, using such holistic tools like Gene Keys, or Human Design.
BRAND
IDENTITY
Designing your visual identity that reflects your true essence, attracts your audience, and makes you shine.
SUNLIT LAUNCH
Time for your light to shine! We connect you with the outside World through your social media and website.
Solar Center
The foundation of your brand is you. That is why, throughout this journey, we strive to involve you in the entire process, to guide you unleash your inner light, and to help you let it shine.
Our Sun Salutation Branding Pack is an immersive journey of self-discovery and growth, both personally and professionally that ends with having a luminous and authentic brand that reflects your true essence.
Solar Center –a dedicated client portal– will serve as the headquarter for your brand’s during this process. Designed to keep you up-to-date and in control, the Solar Center is your safe space where we can work together to build and refine your brand. Here, we don’t just focus on the final results or the visuals; we want you to understand each step in the branding progress, so that you can easily apply what you’ve learned to your business.
some of our works
our
goals
What to expect from working with us
CLARITY
& PURPOSE
We believe that clarity leads to impact. As we work together, we’ll help you find a clear path forward by aligning your personal goals with your business vision. You can expect to gain not just a beautifully crafted brand, but also a focused sense of direction for your future growth and success.
SELF-ILLUMINATION JOURNEY
Working with us means embarking on a journey of self-discovery that goes beyond traditional branding. We dig deep to uncover the core of who you are. You can expect to gain a newfound understanding of yourself and your business, as well as the confidence to express it.
CONNECTION & ALIGNMENT
Throughout our process, we focus on aligning every aspect of your brand —visuals, messaging, and strategy— with your true self. That’s why, by the end of this experience, you’ll feel more connected not just to your business, but also yourself and your audience.
GUIDANCE & EMPOWERMENT
We’re here to guide you, but also to empower you. We’ll support you every step of the way, but more importantly, you’ll walk away with the tools, insights, and confidence to take ownership of your brand’s success. Expect to feel both guided and empowered to shine brightly on your entrepreneurial path.
who we work with
Our vision is to be not only referents, but advocates of holistic wellness, contributing to a healthier, more welcoming and inclusive society.
We are searching for collaborations with businesses who truly care about their impact. We are here to help empowering this new version of you and your brand that is aligned with your life purpose.
Holistic Therapy
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Health
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Fitness
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Yoga
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Nutrition
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Art
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Psychology
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Beauty
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Coaching
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Tourism
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Publishing
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Events
☀︎
Holistic Therapy ☀︎ Health ☀︎ Fitness ☀︎ Yoga ☀︎ Nutrition ☀︎ Art ☀︎ Psychology ☀︎ Beauty ☀︎ Coaching ☀︎ Tourism ☀︎ Publishing ☀︎ Events ☀︎
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"Working with Barbara and Estefania from The Studio Be has been an inspiring experience. From the very first moment, they were able to capture the essence of our project with incredible sensitivity. They guided us in finding the perfect words, colors, and images, successfully conveying our vision in a beautiful and harmonious way. The tools they use throughout the creative process not only helped us better understand our brand’s identity, but also offered us a fresh perspective on how to bring it to life in a way that feels true to ourselves—coherent and authentic. Every stage of working with them has been a learning and creative opportunity, transforming our ideas into a visual expression that has exceeded our expectations."
ANA CORTES TRONCOSO
/Founder of Sierra Leone Yoga Project/ -
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"Choosing The Studio Be was the best career decision I made this year. I have been working in the Ayurveda and Yoga sector for years. I had never dared to truly shape my brand, partly due to insecurities and also because my energy was focused on training as best as I could and carving out a space for myself in this field where I could make a living. Working with Barbi and Estefanía is very easy: they have a great ability to listen, analyze, and guide. You never feel alone throughout the process. It’s a journey where, I assure you, you’ll grow not only as a brand but also as a person. We are currently focused on developing the website. We’ve already completed other things, including something I was really excited about: my color palette and my logo! I could never have imagined something so original and modern. I hope to keep working with them in the future."
CHUSA CUENDIAS
/Ayurveda therapist & Yoga instructor/
follow us on social media
We would love to connect!
We strive to make significant connections on social media where we are committed to share more about our journey, perceptions, and work. We’re ready to shine there, but it is really not only about us! We’d love to hear more from you and your business!
